To support farmers who are engaged in 14 horticulture crops (i.e., Banana, Pomegranate, Mango, Cashew nut, Custard apple, sweet lime, lemon, Orange, Strawberry, Guava, Sapota, Okra, Red /Green chili, Snake Gourd) and flowers (floriculture) by improving post-harvest marketing and value addition chains; the key point to note is that the project is focused on post-harvest related activities only.