UNVEILING KEY MILESTONES OF THE YEAR
01
Amplifying
Our Brand
The RBI Governor, Shri Shaktikanta Das, at the 17th K.P. Hormis Memorial Commemorative, delivered a thought provoking lecture titled ‘G20 for a Better Global Economic Order during India’s Presidency’
Federal Bank instituted for the first time Federal Bank Literary Award, to be awarded to the best book published in Malayalam every year starting from FY 2022. K Venu was conferred with the Federal Bank Literary Award 2021-22 for his autobiography ‘Oranweshanathinte Katha’. The best book was selected after undergoing a rigorous process of selection.
Launched a mint fresh brand campaign, ‘Rishta Aap Se Hai, Sirf App Se NahiTM’ which brings alive our work ethic – ‘Digital at the Fore, Human at the Core.’
Celebrated 15 years of presence in United Arab Emirates (UAE), bringing together employees, partners and customers.
Unveiled the ‘Football Fiesta’ campaign to celebrate the FIFA World Cup 2022. Included an AR filter on Instagram for soccer fans to win prizes. This won us Runner-up for ‘Best Use of AR Filters’ on Instagram awarded by Mad Over Marketing’s Social Media Awards.
Introduced a video campaign aimed at inspiring individuals to set and achieve their financial goals with the help of our Bank.
Released an advertisement for Non-Resident Keralites, being their most preferred banking partner. The ad beautifully portrayed the excitement and anticipation of families eagerly awaiting the return of their loved ones from various corners of the globe during the festive season. It showcased the emotions of excitement, love, care, and concern among people of all ages and relationships, speaking different dialects in the state.
Strengthened our branch network by adding 75 new branches, equipped with ATMs, safe deposit lockers, and state-of-the-art platforms such as Fed-e-Studio, among others.
Opened our Digital Banking Unit (DBU) in the District of North 24 Parganas, West Bengal, as part of Azadi Ka Amrit Mahotsav to provide various Digital Banking Services to the public and we are currently providing more than 20 Do-ItYourself (DIY) Banking services via DBU.
02
Strengthening
Scale and Scope
Having disbursed an impressive USD 332.9 Million, we were awarded the Certificate of Achievement by the International Finance Corporation (IFC), a member of the World Bank Group. This recognition highlights our leadership in climate financing in the South Asia Region (CSA), reflecting our significant accomplishment as one of its clients.
Introduced a Group Credit Shield in partnership with Ageas Federal Life Insurance, providing a unique life cover benefit to our esteemed Credit Card holders by offering coverage equal to their credit limit for a duration of one year. The digital product can be purchased within three minutes and offers a quick and convenient way for customers to secure their credit card debt.
Enabled utility bill payment services through the Bharat Bill Payment System (BBPS) for our cross-border remittance platform.
Signed a Memorandum of Understanding with JCB India to provide financing solutions for JCB’s customers in India. Thus, enabling them to avail loans from us at competitive interest rates for purchasing a wide range of equipment from the product line of JCB.
Launched a pilot programme for the Instant Kisan Credit Card (KCC), a revolutionary digital loan scheme developed by the Reserve Bank Innovation Hub. It provides a new and convenient lending experience to farmers, offering significant improvements in terms of turn around time and accessibility, compared to traditional methods.
03
Growing Our
Digital Universe
Collaborated with Tamil Nadu Startup and Innovation Mission (StartupTN) and MindEscapes to provide collateral-free low-cost loans and grants to startups in Tamil Nadu.
Celebrated the first anniversary of our digital command centre, FedHive. It monitors our digital presence, including social media, with features such as social listening, brand monitoring, and sentiment analysis. It captures data on brand activity, customer sentiment, and online behaviour, among others, to help our Bank engage with users in real time.
Became the first bank to list payment gateway on the new tax platform, leveraging digital technology to offer a superior user experience and transaction convenience.
Launched our Bank’s mobile banking vehicle ‘BankOnTheGo’ to help the public to carry out various banking functionalities.
Became the first bank to launch cross border BBPS services in association with NBBL to facilitate NRIs to undertake utility, education and other bill payments.
Launched a technology Platform ‘FEDMi’ for facilitating micro lending through business correspondents.
Launched FedGold@Home, a product to offer gold loans at the customers’ door step through Banking Correspondents.
04
Sustainable
Approach
Inaugurated a new 100KWp on-grid solar power plant at our corporate office, Federal Towers, located in Aluva. Additional 30 KWp solar plant was installed and energised in Varapuzha branch premises, taking the total capacity at Varapuzha to 40 KWp.
A total of 310 students were selected for Federal Bank Hormis Memorial Foundation Scholarship 2022-23 across 6 states viz Gujarat, Karnataka, Kerala, Punjab, Maharashtra and Tamil Nadu. Eligible students will be reimbursed 100% of tuition fees and other educational expenses paid as per the fee structure of the college, subject to a maximum of ₹ 1 Lakh per year.
Launched a 3-month skilling programme through Federal Skill Academy, Kochi aimed at empowering economically disadvantaged women aged 18-35. The objective is to improve their livelihood through self-employment, which includes mobilisation, identifying eligible beneficiaries, skill development, assessment, and employment/self-employment. Our Bank inaugurated our 4th Federal Skill Academy in Faridabad.
Unveiled the 16th batch of the Federal Skill Academy’s free course on ‘Tally’ at our Coimbatore branch. The aim is to enhance students’ employability and career growth. This programme is focussed on providing training in Financial Accounting and Tally Pro, in addition to offering employment opportunities for the participants, thus facilitating their transition into the workforce.
Supported MANN, centre for people with disabilities, situated at Goregaon, Mumbai, for setting up a stitching unit at Goregaon for the differently abled youth with Intellectual Developmental Disability for providing self-employment and livelihood opportunities.
Supported Project Thulir in association with United Way of Chennai to train 10 differently abled women belonging to economically weaker section and to setup 10 Aavin bunk shops for them. The project was implemented through employee volunteering.
First Aid & CPR (Cardiopulmonary Resuscitation) - Basic Life Supports skilling program was conducted at educational institutions in Ernakulam/Thrissur districts to skill 8015 youth in First aid & CPR. The programme was conducted through the implementing partner of Federal Skill Academy viz M/s SB Global Educational Resources Private Limited.
Extended support to ‘Drug Rehabilitation Education and Mentoring’ (DREAM) programme by Bangalore Rural Educational and Development Society (BREADS), an awareness programme among youth against substance abuse being conducted across 10 districts of Kerala.
Extended support to the Kovalam Football Club, affiliated with the Kadaloram Society for Empowering Youth in Vizhinjam. Our assistance included providing a bus for the team’s transportation, as well as covering expenses for sports equipment and accessories, reinforcing their growth and development in the sport.
Introduced the ‘Joy of Freedom’ campaign to celebrate 75 years of Indian Independence. The campaign felicitated 75 farmers from the State of Kerala with a cash reward of ₹10,000/- each. The Department of Agriculture and Farmers’ Welfare, Govt. of Kerala selected the beneficiaries. Apart from this, 75 solar lights were installed, 75 wheel chairs were donated and 75 girl children were supported across 9 Zones.
Key Recognitions
Ranked 63rd on the Best WorkplacesTM in Asia 2022. Became the only Indian bank to be listed by Great Place to Work®, the global authority on workplace culture
Federal Bank & Rupeek partnership bagged the award for ‘Best FinTech Partnership/Start-up Alliance Initiative of the Year’ for 'Gold Loan'
Received the Certificate of Merit from South Asian Federation of Accountants (SAFA) for Best Presented Annual Report (BPA) Awards FY 2021 under the category ‘Private sector banks’
Won the Silver Shield in the ICAI Award in Category II(A) for Financial Reporting for the year ended March 31, 2022. Became the winner for the second consecutive year for an award in this category, having won the Plaque in the previous year
Federal Bank was recognised in the category, Excellence in Mobile Banking, at the Retail Banker International Asia Trailblazer Awards 2023
Federal Bank was honoured by Banking Frontier at its Finnoviti 2023 Awards for our ‘BYOM (Be Your Own Master) Top-up Home Loans’ product
